Professional Services

How to Start a Financial Advisory Firm

To start a financial advisory firm you need SEC or state registration, a Series 65 license, fiduciary compliance systems, client onboarding processes, and a client acquisition strategy. Most RIAs launch in 3–6 months with $10,000–$50,000.

Startup cost: $10,000 – $50,000 Timeline: 3–6 months 8 steps

Step-by-Step Guide

1

Pass the Series 65 exam

Pass the Series 65 Uniform Investment Adviser Law Exam, which qualifies you to act as an investment advisor representative without a broker-dealer affiliation.

2

Register as an RIA

Register with the SEC (if managing $100M+) or your state securities regulator (if under $100M); file Form ADV Parts 1 and 2 through the IARD system.

3

Form your business entity

Register as an LLC or corporation; verify your state’s rules on RIA entity structure and any bonding or minimum net capital requirements.

4

Implement fiduciary compliance

Create an ADV brochure, compliance manual, and code of ethics; document your fiduciary duty to act in clients’ best interests at all times.

5

Choose your custody and platform

Partner with a custodian (Schwab, Fidelity, TD) or a turnkey asset management platform (TAMP) for trade execution, billing, and reporting.

6

Define your service and fee model

Charge assets-under-management fees (0.50–1.25%), hourly fees, flat fees, or retainer; be transparent and ensure fees are disclosed in your ADV.

7

Set up client onboarding and CRM

Invest in financial planning software (eMoney, RightCapital), a CRM (Redtail, Salesforce), and secure client portals for document sharing and signing.

8

Build your client pipeline

Leverage your professional network, host educational seminars, build referral partnerships with CPAs and attorneys, and invest in niche-focused content marketing.

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Frequently Asked Questions

Yes. You need to pass the Series 65 exam and register as an investment advisor (RIA) with the SEC or your state. If selling securities for commission, you also need a Series 7 and broker-dealer affiliation.

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